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Event Details
We have an amazing event planned for you!
Distinguished speaker: Jon Samsel!
Description
It's quarter end. The CEO wants to know if you're coming in on budget and hitting your online marketing goals. You've tweeted how busy you are seven times this week and even asked your lead creative agency to do one of those PowerPoint thingys. How are you ever going to deliver the one metric that means anything in business -- how well we're doing against the competition? Let me show you how to do that.
Questions Answered
1. Why out-doing the competition is THE success metric that matters in business
2. Why online brand optimization is key
3. What tools can be used?
4. How to benchmark, track, and report on results
5. Now that you know, getting from bad to better - a quick primer
6. Other business uses for real-time brand metrics
Jon Samsel is a social connector, blogger and author with 16 years of experience as a senior online marketer at Fortune 100 companies like Ford, Apple and Countrywide. He is currently a Senior Vice President of Digital Marketing at Bank of America. Jon is the author of four books and tweets on a regular basis on topics such as social media, online branding, SEO, user experience design, website optimization and the art/science of writing.
Gourmet dinner and wine are included!
All proceeds from this event will go towards Haiti support Red Cross fund.
We'd like to thank you the following companies and individuals:
- for donating catering services for this event;
- for donating 3 Flip cameras
to be auctioned off at the event;
Charlene Li for donating - 2 autographed copies of Groundswell book
and 2 autographed copies of her new upcoming book "Open Leadership" -
these books will auctioned at the event;
Shel Israle!
for donating his books:
Natalie Petouhoff is donating a day of consulting services to be auctioned off at the event.
You can join us too:
- You
can attend the event: all proceeds will go to support the cause;
- You
can donate money on this site.
- You
can bid on the products and services by sending me an email.
- You
can donate your products and services to be auctioned off at the event.
Your support CAN save LIVES!
When & Where
1077 Independence Drive
Mountain View,
94022
Tuesday, February 9, 2010 at 6:30 PM - Thursday, February 25, 2010 at 9:30 PM (PT)
Add to my calendar
Hosted By
Global Learning Foundation
